5P Podcast — 011 – Plan for Action
Posted by Michael Penney on
Investors will tell you how they typically read a plan. They look at the executive summary to see if it intrigues them. They flip to the financials to see if the projected numbers are big. They scan through the plan to make sure it has all the components. Then they flip to the management team credentials to see who’s leading the team; and that’s if they are really interested.